Marketing Blog

Showing category "Public Relations" (Show all posts)

Updates from the Associated Press

Posted by Kerstin Plemel on Saturday, March 19, 2011, In : Public Relations 
From the Carson Area Marketing & PR Network blog:

My Co-founder of the South County Network in SoCal, Linda Marcus, sent this email today.  Notice I wrote ‘email’ without the hyphen.  So I rejoice in AP’s recognition of these spelling updates:

  • email (no hyphen)
  • cellphone (one word)
  • smartphone (one word)

Continue reading ...
 

What interests the media?

Posted by Kerstin Plemel on Thursday, October 21, 2010, In : Public Relations 

A good checklist from Julie Ardito Public Relations on keeping things newsworthy:

  1. Competition: Research and development, productivity, jobs, competition buildsinterest
  2. Conflict: Between nations, armies, companies, labor and management
  3. Controversy: Difference of opinion builds interest
  4. Consequence: Is it of consequence? Health, food, shelter, income, community,etc.
  5. Familiar persons: If the audience knows the person, they can identify with theindividual
  6. Heartstrings: The sick child or ...


Continue reading ...
 

Search Engine Optimization for Press Releases

Posted by Kerstin Plemel on Tuesday, October 19, 2010, In : Public Relations 
From Christel Hall, Prowrite PR: Good recap of SEO for press releases posted at
http://www.campn.org/campn-blog/search-engine-optimization-for-press-releases
Continue reading ...
 

Media Opportunities at HARO

Posted by Kerstin Plemel on Tuesday, September 21, 2010, In : Public Relations 
Register at http://www.helpareporter.com/ to get updates on media opportunities that can boost your PR efforts.
Continue reading ...
 

Press Release Distribution List

Posted by Kerstin Plemel on Sunday, August 22, 2010, In : Public Relations 
I found an updated list of PR distribution services through one of my linkedin groups. You can find the list at http://www.mastergoogle.com/blog/20-best-press-release-distribution-sites-reveale.php.
Continue reading ...
 
« Back to posts
 

KPWriter Marketing Blog


Marketing strategy and communications updates from a Nevada-based freelance marketing expert and commmunity volunteer.

 

  © 2011 Kerstin Plemel, Marketing Communications